We create experiences focused on the consumer
Consumers are increasingly demanding and therefore your product must be too.
The Internet has transformed markets making them more competitive, demanding and impatient. Internet consumers have undoubtedly been good news; immediate access to large amounts of information has turned them into true analysts.
Starting from a market made up of analysts, who are increasingly informed and therefore more critical, we must respond by living up to their expectations with an experience focused on the consumer.
In order to ensure companies services are valued, it is essential to design and adapt them to this consumer profile. We work developing user experiences that follow agile methodologies, delivering tested product and prepared for demanding consumers.
Our experience in planning, development and design makes us the ideal ally for your business.
We design and develop different experiences under the paradigm of agile methodologies.
As we always do, we work methodically to deliver a product primed for success. We structure our user experience development process in four phases that we iterate in "sprints" until we reach the final product.
We start from the objectives of the project and based on them, we analyze the elements that intervene in its fulfillment. All projects have one in common, the user.
Based on the analysis, the interfaces are designed and on them, the interactions that we consider appropriate for the user. The result of this phase is one or several prototypes.
In this phase, the technical execution team comes into action, studying the technology to be used and turning the prototypes proposed in the previous phase into reality.
To culminate the "step", multiple tests are carried out on the implementation: technology, usability and experience are put to the test.
We apply SCRUM methodology, organizing tasks in sprints.
We organize our sprints into blocks made up of the four phases mentioned below. To develop an experience aimed at the consumer, it is important to analyze, design, implement and test the experience repeatedly in order to offer a result that engages the consumer providing a positive impact. We call this repetition of phases an iterative process and as many sprints as necessary are carried out until the desired result is reached.