CRO

Convert more with the same traffic

CRO

Photo by Matt Benson

Every visit is a conversion opportunity

CRO (Conversion Rate Optimization) is the art of extracting more value from each visitor. At Midrocket, we analyze and optimize every element of your website to eliminate friction and maximize conversions.

We don't make changes based on opinions: we implement rigorous testing processes that validate each hypothesis before applying it. Heatmaps, session recordings, funnel analysis, and A/B testing are our tools.

The result: more leads, more sales, and better ROI from your acquisition campaigns, without needing to increase traffic. We optimize what you already have to make it work harder.

Rigorous Testing

A/B and multivariate testing for data-based decisions.

Behavior Analysis

Heatmaps and recordings that reveal hidden problems.

Funnel Optimization

Abandonment reduction at each step of the conversion process.

Quick Wins

Fast improvements with high conversion impact.

Capacities

Conversion Audit

Problem and opportunity identification.

Heuristic analysis Funnel analysis Friction identification Improvement prioritization

Testing and Experimentation

Scientific hypothesis validation.

A/B testing Multivariate testing Usability testing Results analysis

Landing Page Optimization

Pages designed to convert.

Persuasive copywriting Conversion-oriented design Form optimization Clear value propositions

Behavior Analysis

Understanding what users do and need.

Heatmaps Session recordings On-site surveys Scroll analysis

More conversions, same traffic

We optimize your website to convert more visitors into customers. Let's talk about improving your conversion rate.

Get in touch

Let's talk about your project

Choose how you'd like to start. No commitment.